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Your Dream Car, Delivered with Excellence

At Swans Motor Group, we are a family-run business with a rich history of providing exceptional customer service and a wide range of high-quality used cars to our valued customers. Our state-of-the-art dealership is located in the heart of Norwich, Norfolk, and we are proud to serve the local community and beyond.

Our Services

Our dedicated team is committed to helping you find your perfect match among our vast inventory of over 100 used cars from renowned manufacturers such as Abarth, Audi, BMW, Citroen, Dacia, Fiat, Ford, Honda, Hyundai, Kia, Land Rover, Mazda, Mercedes-Benz, Mini, Nissan, Peugeot, Renault, Skoda, Toyota, Vauxhall, Volkswagen, and Volvo. Our expert advisors will work closely with you to understand your unique needs and preferences, ensuring that you find the right vehicle that meets your requirements.

Part Exchange

Are you looking to upgrade to a newer vehicle? We offer a convenient part exchange service that allows you to trade in your current vehicle towards the purchase of a new one. Our knowledgeable staff will assess the value of your vehicle and provide you with a fair market price for it. You can then use this amount as a deposit towards the purchase of a new vehicle from our stock.

Sell Your Car

At Swans Motor Group, we understand the importance of finding the right buyer for your vehicle. Our experienced team will provide you with a personalized service to sell your car quickly and efficiently. We will work closely with you to advertise your vehicle on our website and social media platforms, ensuring that it reaches a wide audience of potential buyers. Additionally, we will offer you a fair market value for your vehicle, giving you the best possible deal.

Car Finance

We are committed to making car ownership accessible to everyone. Our team of finance experts will work closely with you to find a financing solution that suits your budget and needs. We have established relationships with several reputable lenders, which allows us to offer a range of finance options, including Hire Purchase, Personal Contract Purchase, and Lease Purchase.

Opening Hours

Our dealership is open six days a week, providing you with the convenience of visiting us at a time that suits you. Our opening hours are:

  • Monday to Thursday: 9:00 am to 6:00 pm
  • Friday: 9:00 am to 6:00 pm
  • Saturday: 9:00 am to 5:00 pm
  • Sunday: 10:00 am to 4:00 pm

Contact Us

If you have any questions or would like to schedule a test drive, please do not hesitate to contact us. You can reach us by phone at 01603 336032 or by email at sales@swansmotorgroup.co.uk. We look forward to welcoming you to our dealership soon.

Reviews (180)
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Positive: Exceptional service, friendly and knowledgeable staff, and high-quality cars.
Negative: Poor car condition, unresponsive dealer, and damaged cars on display.

Overall Impression

The majority of reviewers have had a highly positive experience with Swans Motor Group, praising the exceptional service, friendly and knowledgeable staff, and the quality of the cars sold.

Positive Feedback

Many reviewers have commended the sales team for their honesty, transparency, and professionalism. They appreciated the lack of pressure selling, and the willingness of the staff to go above and beyond to ensure customer satisfaction. The cars were described as being in excellent condition, and the buying process was smooth and hassle-free.

Staff Praise

Several reviewers have specifically mentioned the excellent service provided by staff members, including Daniel, Charlie, and Archie. These staff members were praised for their friendliness, knowledge, and dedication to customer satisfaction.

Negative Feedback

However, not all reviewers had a positive experience. One reviewer had a poor experience with a car they purchased, citing issues with the vehicle's condition and the dealer's response to their concerns. Another reviewer was disappointed with the condition of the car they viewed, citing damage to the exterior and interior.